Road safety message delivered to 1700 participants in 2025
The 2025 NSWRL Regional Roadshow has been hailed a success for another season after the program, which educates teenagers about the importance of road safety, was delivered to more than 1700 participants at 15 areas across NSW.
In partnership with Transport for NSW, the Regional Roadshow is part of The Knock-On Effect campaign which reminds young people that one bad decision behind the wheel can affect an entire community, just as a knock-on in Rugby League can impact the outcome of a game.
The 2025 campaign was divided into four stages starting in February and ending in November and was delivered by True Blues including Tim Brasher, Kylie Hilder, Brett Kimmorley and Andrew Ryan at 15 high schools and seven Junior Rugby League clinics around NSW.
It covered 3650km and visited areas including Cowra, Young, Temora, Harden, Tamworth, Uralla, Quirindi, Gunnedah, Forbes, Canowindra, Peak Hill, Bathurst, Coffs Harbour, Grafton and Woolgoolga.
“The Regional Roadshow has grown in stature since it first started almost a decade ago and is an important community-based campaign due to the positive impact it can have,” NSWRL Chief Executive David Trodden said.
“I thank the True Blues who took part in the program this year for sharing their own experiences in the hope that it will make a difference to teenagers and lead to better choices on the road.”
The Regional Roadshow campaign, which started as a pilot program in 2017, has delivered road safety messages to more than 9000 teenagers at 67 regional areas.
During this year’s sessions, students were shown the first episode of Transport for NSW’s 2025 Hits Hard Campaign. This episode shares the story of Knights junior Elijah Faalua who tragically passed away following a fatal crash in 2021 and features his father Eddie and True Blue Mark O’Meley, who was Elijah’s coach at the time.
Previous campaigns have featured select players from the Westpac NSW Blues delivering the messages in person or via video about making better choices on the road.
The Regional Roadshow has been delivered in areas including Albury, Bathurst, Mudgee, Oberon, Wauchope, Blayney, Forbes, Leeton, Wagga Wagga, Port Macquarie, Coffs Harbour, Kempsey, Tamworth, Narromine, Griffith, Shellharbour, Maitland, Wyong, Taree, Lismore, Macksville, Queanbeyan, Kurri Kurri, Dubbo, Armidale, Eden, Narooma, Gloucester, Cowra, Young, Temora, Harden, Gunnedah and Sydney.
